Over time, we have witnessed the growth of LinkedIn and the use of LinkedIn by various businesses and professionals. The analytics tool in LinkedIn, if used effectively, can help in making interesting marketing decisions. In case you don't have a LinkedIn page yet, what are you waiting for? Meanwhile, here is an interesting read on using LinkedIn analytics for B2B audience.
Fintech services help in improvising financial transactions by providing fast and innovative solutions to consumers. It has been majorly beneficial during COVID times for mobile payments. With digital advancement, Fintech solutions are gaining pace.
When it comes to a company, marketing requirements are intertwined with the purchasing, production, and selling operations. The digital era necessitates a greater emphasis on selling abilities. The finest B2B marketing agency in India uses a methodical approach to capture leads. Before you determine which professional B2B marketing firm to engage to churn out the appropriate marketing formula that will enhance your company's bottom line, here are a few things to consider.
Quality lead generation and sales turnaround are time-consuming, expensive, and difficult tasks, as the majority of market leads entering business websites do not necessarily convert into sales leads in the sales funnel. The relevant marketing techniques employed by lead generation businesses in India are unquestionably quick remedies for obtaining best-in-class leads that turn into loyal clients for your goods and services.
Want to stay ahead of your competitors? Then it's essential to identify the best B2B marketing strategies that will work for your company at the earliest. If it takes a long time for your team to figure out what works and what doesn’t, then you could lose out on sales. Take advantage of these 10 tips, and you'll be well on your way to generating the right kind of B2B leads in 2022.
If you were asked to pick the single most important thing for your business, what would that be? We bet that the unanimous answer would be Customers – both the existing and the potential ones. As the market is brimming with more and more business in every niche, it becomes important to realise how you can entice new and old customers to get or stay on board with your brand. But how do you do that?
As the Indian government, institutions and citizens continue their cogent fight against the COVID-19 pandemic, it is important to manage <a href="https://www.yrskmarketing.com/challenges-faced-by-msmes">the issues and challenges faced by MSMEs</a> in the country. The Micro, Small and Medium Enterprises segment is the second-largest employment generator in India, after agriculture. With the COVID-19 outbreak and subsequent countrywide lockdown, MSME owners, employers and external stakeholders seem to have been hit unprecedentedly, exposing an array of challenges that they will take long to recover from.
Since the outset of the pandemic in 2020, the businesses have steadily moved online. Setting up an ecommerce website is now a necessity and no more a choice. According to the Kenshoo Survey, 87% of people buy products online through a web search. Even the local grocery stores have tied up with various online platforms. So, if you are reading this blog, clearly you are considering taking the plunge as well.
Globally, fintech companies had acquired $25.6 billion in investments in the first half of 2020. Yey, one of the main concerns plaguing the segment is that of right customer acquisition. After all, just another customer is not the same as the “perfect-fit” customer. The perfect-fit customer not just leads to profitable transactions, but also helps accelerate your growth through information sharing, referrals, experimentation, encouragement and more.
As businesses move online, creating an effective marketing strategy for product/service promotion is becoming more and more important. A well-designed landing page can make this task easier, by enticing visitors and guiding them down the sales funnel. A persuasive and effective landing page needs to be flawless in its design yet “to the point” in its approach. While there is no single formula for creating the best landing page, there are some tips that you need to keep in mind for proven results.